About — Studio Boqin Peng

Often known as Bo in the western world, Boqin Peng is an Art Director and Designer currently based in San Francisco, California. His work spans across technology, culture, and commerce. With a practice rooted in rigorous formal exploration and conceptual clarity, he’s created comprehensive visual systems and striking imagery for leading contemporary brands.

His past experiences include providing design and art direction services for leading creative studios in New York such as Pentagram, Base, Baron & Baron while currently an Art Director at Apple in Cupertino.

Full portfolio upon request.

Boqin Peng
San Francisco, CA
hello@boqinpeng.info

Selected Experience

Apple
Art Director

Apple
Senior Designer
Freelance

Baron & Baron
Art Director
Freelance

Base
Designer
Freelance

Clients & Collaborators

Apple
Beijing Design Week
Christian Dior
Coach
Hugo Boss
Jason Wu
Maison Margiela
Nars Cosmetic
New York Times
Pirelli
Sacai
Sonya Clark
Storefront for Art and Architecture
Walker Art Center
Yoshihiko Ueda
Zara
Zegna

Services

Art Direction
Branding & Identity
Creative Consulting
Editorial Design
Graphic Systems
Graphic Design
Naming
Publication Design
Signage & Wayfinding
Website Design